Hello Marketers,

People’s privacy is important. The days of just “SPAMMING” people with all types of email, mail and phone calls in the hopes that a few will ’sign up’ is outdated and unacceptable.

Consumers today are as active as ever. They WANT to buy, but we have violated their trust. As marketers, we have become so accustomed to lying, tricking, hyping and otherwise ruining any chance for a real relationship with our consumers, that it is almost comical.

It is certainly annoying, and rather ineffective. That is why we have created the Privacy Council, founded by marketers, for marketers. We want to work together to understand privacy, and in general get back in the good graces of the audiences we need to reach. If you are the legal, marketing or IT person that handles privacy for your firm, or if you simply would like the positive branding that is associated with this Council, please send an overview of your firm to:

privacycouncil@yovia.com

We’ll review your case and hopefully get you added to the organization, as a “Founding Member”.

Regards,
Jalali Hartman
CEO - Yovia
Co-founder, The Privacy Council